To meet the challenge of attracting and retaining customers in the Prestigio Plaza offline retail shop in Limassol, Cyprus and increase sales there were implemented several solutions. Below you can find several challenges that were solved with Prestigio Solutions.
In overall, implementation of all the mentioned above solutions helped not only increase traffic, conversion into sales but also to understand the whole sales funnel based on online and offline analytics. Now it is known: who the traffic in the store is; detailed socio-demographic portrait of clients available; and all the in-store campaigns can be measured. Thus, a usual offline store has transformed into a marketing tool, where you can run targeted marketing campaigns based on collected analytics and grow sales results.